Perencanaan Strategi Manajemen pada Kasus Perusahaan Distributor Spare Part Motor
نویسندگان
چکیده
<em>Several Motor Spare Part Distributor Companies have problems in planning management strategies to increase marketing. Therefore the authors conducted this research so that company has a strategic plan by utilizing technology, namely implementing an information system, especially field of marketing, therefore strategy is needed align technology with company's business activities and adjusting internal conditions. Researchers carry out various research, literature review, collecting data from companies, Internal external analysis making enterprise architecture blueprints portfolios will be used. The results show adequate system for current future processes mapping them into application portfolio. e-commerce website shows very increasing marketing distributor company.</em>
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ژورنال
عنوان ژورنال: Business & Management Journal
سال: 2023
ISSN: ['2598-6775', '1907-0896']
DOI: https://doi.org/10.30813/bmj.v19i1.3843